Listing a horse on Floccs is fundamentally different from traditional marketplaces. We've replaced passive, static ads with an intelligent matching engine.
When you publish a listing, everything happens in one step: your horse becomes immediately visible on our open marketplace and is simultaneously connected to the Floccs Horse Agent. Instead of waiting for buyers to scroll past, our matchmaker starts working actively in the background right away — scanning your horse's profile and sending it directly into the chats of buyers searching for exactly your type of horse.
Your selling journey in three steps:
- 1The horse's page. You have a live profile page where you and your team collect photos, a timeline and verified results from Equipe online. See the guides: How to add cover photos and videos, How to create a timeline of your horse's life and How to fetch and display results from Equipe Online.
- 2List and match. When it's time to sell, change the market status to "For sale". Your horse becomes searchable on the marketplace and enters the matchmaker, which starts finding the right buyer for you. See the guide: How to list your horse for sale and activate the Horse Agent.
- 3Talk to buyers. When the matchmaker finds the right buyer, your horse is sent to their phones. Interested buyers can message you directly via our built-in messaging feature. See the guide: How the chat and buyer contact works.